Bud Light has lost $27 million since teaming up with the transgender influencer Dylan Mulvaney on custom cans back in April. Despite this, Mulvaney is still being hailed as a hero by the woke left, as shown by the fact that she won the Breakout Creator award at the 2023 Streamy Awards on Sunday night.
Wow Dylan Mulvaney wins Breakout Creator at 2023 Streamy Awards: Clown show
— 1776 (@TheWakeninq) August 28, 2023
Mulvaney Wins Award
The New York Post reported that after being announced as the winner, the 26 year-old Mulvaney took the stage wearing a blonde wig and a red satin minidress with matching kitten heels. In her acceptance speech, Mulvaney took the opportunity to respond to the backlash she’s received since the Bud Light campaign.
“My life has been changed for the better,” she said. “But also there’s been an extreme amount of transphobia and hate, and I know that my community is feeling it, and I know that even our allies are feeling it.”
Mulvaney went on to talk about the number of “allies that have platforms” that were attending the awards show, calling on them to look at their “allyship” differently.
“You need to support trans people publicly and proudly,” she declared before the audience erupted into loud applause.
“I think the trans community and the creator community actually have something in common. It’s that people often underestimate us,” Mulvaney said as she asked for those watching to continue to be “optimistic” about the future of the transgender community.
“I’m gonna go have a beer and… I love ya,” she concluded.
Check out Mulvaney’s full speech in the video below.
Related: Dylan Mulvaney Flees America After Bud Light Scandal – ‘I Feel Very Safe’ Outside Of USA
Bud Light Loses Billions
Bud Light has lost over $27 billion since teaming up with Mulvaney, 26, for custom cans and giving her a personalized beer can to celebrate her “365 days of girlhood” back in April.
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Conservatives immediately responded with a highly effective boycott of Bud Light for going woke.
“Bud Light’s missteps felt like a betrayal to both its liberal and conservative customers, and that trust is going to take months, if not years, to rebuild,” Daniel Korschun, an associate professor of marketing at Drexel University’s LeBow College of Business, recently told The New York Times.
This isn’t a parody. Dylan Mulvaney is now the face of Bud Light. pic.twitter.com/cpygA74cG5
— Ian Miles Cheong (@stillgray) April 2, 2023
Related: Dylan Mulvaney Begging To Work At Colleges After Bud Light Debacle
Mulvaney Ditches Bud Light
Even Mulvaney has turned her back on Bud Light in the wake of the controversy.
“I was waiting for the brand to reach out to me, but they never did. I’ve been scared to leave my house,” Mulvaney said in a video posted to social media back in June. “For a company to hire a trans person and then not publicly stand by them is worse than not hiring a trans person at all.”
“Because it gives customers permission to be as transphobic and as hateful as they want. There’s should be nothing controversial or divisive about working with us,” the transgender influencer continued. “I have been ridiculed in public I’ve been followed and I have felt a loneliness that I wouldn’t wish on anyone.”
Dylan Mulvaney breaks Bud Light silence: “for months now, I’ve been scared to leave my house. I have been ridiculed in public. I’ve been followed. And I have felt a loneliness I wouldn’t wish on anyone.” pic.twitter.com/DaHpoxRfFD
— Ari Drennen (@AriDrennen) June 29, 2023
This whole Mulvaney debacle has shown the world that “go woke, go broke” is very real indeed. Regardless of how many ridiculous awards that Mulvaney is given, brands should think twice before going woke by teaming up with her, because it will only backfire on them in the end!
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